Ms. Anita Bose is a Senior Vice President and member of the senior management team leading the New York office of Cohn & Wolfe, an international public relations consultancy. She currently provides senior counsel to clients primarily within the healthcare sector, including global pharmaceutical and biotechnology companies. Her clients include Pfizer, GlaxoSmithKline, Genentech, Serono, and Endo Pharmaceuticals. Anita also plays an integral role in new business development and financial operations management for the New York healthcare practice.
Prior to joining Cohn & Wolfe, Anita was a Senior Vice President at Robinson Lerer and Montgomery (RLM), a strategic communications firm, where she provided senior level counsel to clients within the technology, pharmaceutical, biotechnology and other industries, including Pfizer, Affymetrix, SciQuest, WedMD, and First Union. At RLM, Anita worked extensively on Pfizer corporate initiatives including managing transactional communications and announcement-day media relations for the company’s acquisition of Pharmacia Corporation as well as its hostile bid and subsequent acquisition of Warner-Lambert Company. She also provided counsel on cause-related campaigns and issues management related to several Pfizer products, including Viagra, and initiatives such as Bob Dole's men's health campaign and the Diflucan Partnership Program in South Africa. She started her career at Women’s World Banking where she provided financial consulting services to micro-credit initiatives within the United States, India and Bangladesh.
Anita has BA (English Literature), MBA and Master of Public Health degrees from Columbia University in New York. She was born in Karachi, Pakistan, in 1968 and moved to Dhaka in 1971, just before Bangladesh’s independence. She came to the US at age 6 with her parents. Anita is still fluent in her mother tongue, Bengali, and visits Bangladesh annually. She is also active with fundraising for Samhati, a US-based non-profit that supports projects for poor women and children in Bangladesh.